FAO cerca Digital Communication Specialist – Roma

faoThe Office for Corporate Communication (OCC) is responsible for all corporate and internal communication activities of the Organization. It ensures coherence and consistency in FAO’s corporate messaging and communications’ outputs, as well as enables cost-effectiveness in use of communication-related resources across the Organization.
 
FAO Consultant/PSA and Call purpose
 
The purpose of this call is to attract talent with experience and background in the area of digital communication to populate Consultant/PSA rosters.
 
Candidates who have already applied for IRC 4829 need not to re-apply for this vacancy.
 
 
Reporting Lines
The Consultants/PSAs will report directly to Officers within the unit they are selected to work in.  If outside of OCC the Consultant/PSA will work under the functional supervision of OCC.
 
 
Tasks and responsibilities
 
The generic functions for the profile include, but are not limited to, the following:
 
Monitoring and Evaluation
  • Contribute to the day-to-day monitoring of the Organization’s digital presence and produce weekly monitoring reports of FAO digital platforms.
  • Support the evaluation of impact of digital campaigns through data analysis.
  • Monitor and prepare monthly reports and suggest action items based on analysis carried out for FAO digital platforms, providing action items to improve FAO’s overall digital presence and reputation.
  • Research new trends in search engine optimization, providing suggestions on improvements to FAO.org. The analysis should also look for how social media can enhance FAO’s web presence.

Branding and conceptual design of FAO digital platforms
·         Branding for FAO digital platforms and corporate products, campaigns, projects and programmes.
·         Coordination of design ideas and timely production of materials
·         Contribute to the implementation of the digital vision of OCC, in line with the overall FAO Communication strategy.

Content Production
  • Draft articles for selected sections of FAO.org, in close collaboration with Strategic Programmes and relevant technical and/or country offices, managing the translations of approved articles and their online publication;
  • Review articles for the FAO.org corporate sections.
  • Content management, coordination of translations and revisions in all official languages.
  • Digital marketing of all official languages content.

Support to FAO’s digital platforms
  • Draft strategies for digital campaigns
  • Support in creating an extensive influencer base in FAO’s areas of work.
  • Management of FAO’s digital platforms (including corporate FAO.org sections), engaging regularly with the community and researching their preferences to ensure continued growth.
  • Represent FAO in inter-agency working groups in the context of digital strategies and planning
  • Contribute to the implementation of the corporate policies and strategies through presentations in relevant workshops and seminars inside and outside the Organization.
 
Digital knowledge management
 
  • Support content management in all official languages for distribution on FAO’s digital platforms.
  • Input and enhance publications and documents at HQ and decentralized offices to make sure that all intellectual outputs are stored in the FAO Document Repository (FDR) and meet requirements, such as metadata, QR coding, and copyright.
  • Liaise with users across the Organization and ensure that all requests related to the FDR are addressed in a quick and efficient way.

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