Trussardi is looking for a Digital Marketing Specialist, who will work within the Digital& E-commerce dept, having regular daily contacts with external agencies.
Reporting to the Head of Digital & E-commerce, he/she will support the team in all the activities in the optimization of existing digital marketing channels and the scouting of new ones.
We are looking for a young and talented person who has the ambition to see what in practice
means runs digital marketing operations for a challenging company such as
Trussardi, he/she will have the chance to work very closely with proficient e-marketers and he/she will have the opportunity to significantly enrich his/her competencies and skills.
Key Responsibilities
• The day-to-day operations of paid search campaigns, including the creation of keyword lists
and ads, bidding strategy and optimization
• Monitoring SEO performance, analyzing major KPIs
• Manager Social adv platforms such as Facebook/Instagram
• Review basic KPI’s such as costs, revenues, traffic and ROI actions
• Data analysis reporting to ensure accurate account spend, and monitor/improve campaign
• performance
• Generate weekly and monthly reports from various sources
Skills and Experience:
• Minimum 1-2 year of experience in managing performance marketing
• Good knowledge of Google Analytics and Google Ads and Facebook Ads
• Affiliation programs management and analysis
• Previous roles in media digital experience
• Good in Excel and Power Point
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