The Brand Communications specialist reports directly to the Global Brand Communications manager and is in charge of:- Leading the development of photo (primarily using the CGI technique) and printed content production across the key phases of the customer journey.
- Ensuring clarity, consistency and coherency of messaging throughout the customer journey working in tight collaboration with all Marketing functions and continuously monitoring the assets created by the markets.
- Supporting the Markets by delivering and managing all the assets produced by the Brand Communications team, with a focus on photo and printed communication assets, in a timely manner.
- Supporting the Global Brand Communications manager with the procedures related to internal departments, more specifically Purchasing, Finance and Administration.
Main activities:
- Coordinate suppliers for the development and delivery of the photographic contents (primarily CGI assets) across the key phases of the customer journey in a timely manner.
- Act as an internal advisor providing recommendations to internal stakeholders on customer and B2B related touchpoints (eg. Sales Training, Network Development, Press Department, Product Planning, …).
- Project management of asset productions (from concepting to on-set oversight to execution).
- Budget management, suppliers management and stakeholders coordination (Finance / Purchasing / Legal / Regional Offices).
Requirements:
- Bachelor’s Degree. Preferred discipline: Marketing or Creative Communications.
- 2+ years’ experience. Industry: Automotive, Luxury/Retail, Communication agencies.
- English proficiency or mother tongue, Italian proficiency, knowledge of other languages is a plus.
- Strong verbal, written and presentation skills in English and Italian.
- Fluency using MS Office software programs (Word, PPT, Excel), highly valued fluency of Adobe Illustrator and / or photo-editing programs
- Awareness and / or strong interest in understanding key trends shaping the Luxury / Automotive Marketing Communications ecosystem in international markets.
- Keen interest in advertising photography production.
- A Sharp eye for details.
- Imagination and strong desire to help create best-in-class memorable content relative to the content developed by the world’s leading luxury brand companies and premium automotive brands.
- Exceptional organizational and planning skills.
- Availability to travel internationally.
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